Wrapped, the brand and marketing agency for regulated sectors, has partnered with the Association of British HealthTech Industries (ABHI) to deliver a dedicated webinar for UK healthcare innovators attending WHX Dubai, the world’s largest healthcare and health technology exhibition.
The free online session will take place on Wednesday 15 October, offering over 100 ABHI member companies practical advice on how to make the most of their investment at WHX Dubai.
From stand design and marketing strategy to pre-event preparation and post-event follow-up, the webinar will equip businesses with the tools to stand out and maximise their success on the global stage.
“Attending WHX Dubai is a huge opportunity for UK healthcare companies, but it’s also a significant investment,” said Mark Robinson, Chief Commercial Officer at Wrapped.
“Our webinar is designed to help businesses showcase their products clearly, cut through the noise and leave the event with stronger connections, better leads and greater impact."
Nicola Hudson, International Events at ABHI, said: “We are pleased to be supporting Wrapped in delivering this webinar for UK Pavilion participants at WHX Dubai. Preparation is key to making the most of such a significant international showcase, and this session will equip companies with practical insights to ensure they stand out. ABHI is committed to helping UK HealthTech organisations succeed on the global stage, and this webinar forms an important part of that support.”
WHX Dubai (formerly Arab Health) takes place in February 2026 and brings together thousands of global healthcare leaders, innovators and investors.
As ABHI’s marketing partner for the event, Wrapped will also be hosting in-person sessions at the exhibition, including a daily “Wrapped Clinic” offering one-to-one marketing support.
Registration for the webinar will be available via Eventbrite and ABHI.
For further information, contact markrobinson@wrappedagency.co.uk or visit https://wrappedagency.co.uk/healthcare-digital-marketing/